Website Terms of Use
1. Who we are
This website is operated by Go2Glory Ltd, a company incorporated in England and Wales (Company No. 15720361) ("Go2Glory", "WhyAML", "we", "us", "our"). We provide the WhyAML identity verification platform to regulated businesses and the individuals they serve. The website describes what we do, how it works, and how to get started.
2. The hierarchy of agreements
WhyAML has three separate agreements, each governing a different relationship:
| Document | Who it governs | When it applies |
|---|---|---|
| Website Terms of Use | Anyone who visits the WhyAML website | At all times for all visitors |
| Client Terms of Service | Regulated businesses using the platform | From acceptance during onboarding |
| End User Terms of Service | Individuals being verified | From acceptance at each verification |
Where there is any conflict between these Website Terms and the Client Terms of Service or the End User Terms of Service, the more specific agreement prevails.
3. Using this website
You may visit, read, and use the WhyAML website for lawful purposes. You may share links to pages on this website and print or download content for your own personal or professional reference.
You must not:
- use this website for any unlawful purpose
- attempt to gain unauthorised access to any part of the website, its servers, or connected systems
- transmit unsolicited communications, spam, or malicious code
- scrape, harvest, or systematically extract data by automated means
- reproduce or redistribute content for commercial purposes without our written consent
- impersonate Go2Glory Ltd, WhyAML, or any of our representatives
- use the website in any way that could damage or impair it
4. Intellectual property
All content on this website - including text, design, graphics, layout, and code - is the property of Go2Glory Ltd or is used by us under licence. All rights are reserved.
The following are proprietary to Go2Glory Ltd:
- WhyAML - the platform name and brand
- G-RADE - the confidence accumulation engine
- Go2Glory - the company trading name
The WhyAML verification methodology - including the G-RADE confidence accumulation engine, the multi-level proof architecture, the MCP-TLS implementation, and the on-chain Compliance Token structure - is patented in the European Patent Office (EPO), the United States Patent and Trademark Office (USPTO), and under the Patent Cooperation Treaty (PCT). Zero prior art was identified at filing. Nothing on this website grants any licence to use, copy, or replicate the methodology.
5. Contact form and your data
Our promise: We collect your contact information only to respond to your enquiry. We will never sell your data to any third party. We will never share your data for third-party marketing. We will never send unsolicited communications without your explicit consent. If you ask us to delete your contact information, we will do so.
Under UK data protection law you have the right to access, correct, or delete the personal data we hold about you from website contact submissions. You also have the right to complain to the Information Commissioner's Office (ICO). For details of how we process your data, see our Privacy Policy.
6. Cookies
This website may use cookies to support functionality and understand how visitors use the site. We do not use cookies for advertising or to track you across other websites. Essential cookies are necessary for the website to function. Analytics cookies are subject to your consent. No third-party advertising cookies are used. A full Cookie Policy and consent mechanism will be available at launch.
7. Disclaimer
The content on this website is provided for general information and marketing purposes only. It does not constitute legal advice, regulatory guidance, or a representation that the platform will meet any particular business's compliance requirements.
Nothing on this website should be relied upon as legal advice. Your obligations under the Money Laundering Regulations 2017 are your own. If you are unsure about your AML compliance obligations, seek advice from a qualified legal adviser or your professional regulatory body.
A visit to this website does not create a client relationship. Browsing the WhyAML website, reading its content, or submitting a contact form does not make you a client of Go2Glory Ltd, create any contractual obligation between us, or entitle you to the platform services described. Platform access is subject to acceptance of the Client Terms of Service during onboarding.
8. Limitation of liability
Go2Glory Ltd accepts no liability for:
- any loss or damage arising from your use of, or inability to use, this website or any content on it
- any reliance you place on the content in making business, legal, or regulatory decisions
- loss or damage caused by viruses or harmful material
Nothing in these Terms limits or excludes liability for death or personal injury caused by negligence, fraud, or any liability that cannot be excluded by law.
9. Regulatory change
WhyAML operates in a regulated environment. The platform, methodology, and all associated terms may be updated to reflect:
- changes to the Money Laundering Regulations
- guidance from HMRC, FCA, or SRA
- developments in the Digital Verification Service (DVS) framework
- changes to UK data protection law, including the Data (Use and Access) Act 2025
- court decisions and technical improvements
Changes required by law take effect immediately upon publication. Changes for commercial or platform reasons take effect 30 days after notice to registered users.
10. Changes to these terms
We may update these Website Terms at any time. The current version is always published on this page. Continued use of the website constitutes acceptance of updated terms.
11. Governing law
These Website Terms are governed by the law of England and Wales. Any dispute shall be subject to the non-exclusive jurisdiction of the courts of England and Wales. If you are based in Scotland or Northern Ireland, your statutory rights are unaffected.
12. Contact
For general enquiries, data privacy requests, or legal notices, contact us via our contact page.